couponing

Is the AmEx Platinum a Glorified Coupon Book?

The Platinum Card® from American Express raised its annual fee this year, and added a few more random discounts narrowly disguised as “statement credits.” We’re looking at you, Walmart+ and SoulCycle. With a massive $695 annual fee, is The Platinum Card® from American Express just a glorified coupon book? The …

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Couponing Drives Retention Rate, Rovertown Reports

Photograph: Shutterstock Rovertown saw an immediate 18% increase in the retention rate of app users once they redeem one coupon, according to a new report by the app platform on mobile app coupons. There are two successful couponing tactics, it said. The first strategy, surprise and delight, constantly changes coupons …

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Couponing Drives Retention Rate, Rovertown Reports

Photograph: Shutterstock Rovertown saw an immediate 18% increase in the retention rate of app users once they redeem one coupon, according to a new report by the app platform on mobile app coupons. There are two successful couponing tactics, it said. The first strategy, surprise and delight, constantly changes coupons …

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Coupons for e-commerce use still in demand: iprice

Almost half of the e-commerce marketplace’s 1M monthly visits lead to digital coupons on offer Image Credit: Shutterstock Figures released in “A Snapshot of the Asian Couponing Market”, a report by e-commerce marketplace and deals aggregator iprice, show that coupons are still much in demand, even if they might have …

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