Photograph: Shutterstock Rovertown saw an immediate 18% increase in the retention rate of app users once they redeem one coupon, according to a new report by the app platform on mobile app coupons. There are two successful couponing tactics, it said. The first strategy, surprise and delight, constantly changes coupons …
Read More »Couponing Drives Retention Rate, Rovertown Reports
Photograph: Shutterstock Rovertown saw an immediate 18% increase in the retention rate of app users once they redeem one coupon, according to a new report by the app platform on mobile app coupons. There are two successful couponing tactics, it said. The first strategy, surprise and delight, constantly changes coupons …
Read More »Rovertown report flags best practices for mobile app coupons — Retail Technology Innovation Hub
Rovertown, a mobile app platform designed for convenience retailers, has released a report revealing the best practices for success with mobile app coupons. Based on an analysis of dozens of convenience store apps from 1st January – 31st December 2023, this reveals the top performing categories of coupons, helpful tips, …
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