Tag Archives: Retention

Photograph: Shutterstock Rovertown saw an immediate 18% increase in the retention rate of app users once they redeem one coupon, according to a new report by the app platform on mobile app coupons. There are two successful couponing tactics, it said. The first strategy, surprise and delight, constantly changes coupons …

Photograph: Shutterstock Rovertown saw an immediate 18% increase in the retention rate of app users once they redeem one coupon, according to a new report by the app platform on mobile app coupons. There are two successful couponing tactics, it said. The first strategy, surprise and delight, constantly changes coupons …

With the rise of online shopping, it is easier and more feasible for businesses to keep track of what a customer has bought previously. They can then make recommendations based on those previous purchases or send them custom offers or coupons that reflect the interests that they’ve shown in the …